Some of the 3rd Party SEO Tools to consider.
Semrush is a powerful marketing tool used to compete in search engine ranks. It allows users to uncover which keywords their competitor ranks for and what backlinks they’re using to do so. One of the best features semrush has is that you can use it on any website because all information displayed comes from public sources online!
Google Search Console
You can get a good idea of your backlink profile from the links provided in the ‘Links to Your Site’ section under ‘Traffic’ in your Webmaster Tools account.
With Keyword Finder Tools such as KWFinder, you can discover long-tail keywords – those more specific less frequently used keywords that yield higher results because of how specific they are. You can see the monthly search volume for each keyword and then focus on those that will bring traffic to your website.
Multi-Competitor Keyword Tool
Type in your domain to get instant insight into the most important keywords you aren’t ranking for, but your competitors are.
This provides a nice breakdown of how your page compares to the first page competition (inducing domain authority, page authority and on-page SEO metrics).
MozBar is a clever little toolbar for Chrome and Firefox that shows you the Page Authority and Domain Authority of the page you’re on.
URL Profiler – Technical SEO Backlink Analysis
If you want to check info on a huge list of URLs (like Domain Authority, number of backlinks, social shares and readability)
URL Profiler is the best tool on the market to get the job done.
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