In today’s video, we’re going to talk about the best tools for content marketing. If you are not using the right tools, then it’s going to be difficult for you to create engaging content that will engage your audience. So, let’s get started.
00:03 Best Tools to Use For Content Marketing
00:20 The First Great Tool You Can Use is Your Own Brain
00:47 Google Analytics Can Greatly Help Your Content Marketing Efforts
01:15 How BuzzSumo Benefits Your Content Marketing Efforts
01:55 Using Keyword Explorer When Conducting Content Marketing
The best tools to use for content marketing are the ones that work for you. If you’re at a loss for what tools to use, you don’t have to reinvent the wheel, you can just borrow from those who have already done it successfully. First and foremost, the best tool is your brain. You can take your time and be thoughtful about what types of content resonate with your audience and how they want to engage with it.
With that, one great tool for content marketing is Google Analytics. Google Analytics allows you to track how visitors are interacting with your website. You can see what pages they’re landing on and how long they stay on each page. This information is valuable because it allows you to see where people are leaving your site and helps you improve your site so that it performs better.
The second tool is BuzzSumo. BuzzSumo is a tool that shows you what topics are trending online, based on social media shares and mentions across different platforms like Facebook, Twitter, Pinterest, and more! If you want to know what people are talking about in any niche, then BuzzSumo is a great resource for this type of information, as well as keyword research. It’s a great way to find new ideas for your own content marketing strategy and see what kind of content resonates with your audience. Furthermore, BuzzSumo allows you to find influencers who can share your content with their followers.
The third tool is Keyword Explorer by Ahrefs. This free tool gives you access to a huge number of keywords that are relevant to your business and can be used in your content. It helps you create more relevant content that will attract more customers and improve your search rankings. When you use Keyword Explorer, it will show you how many people are searching for each keyword. You can also see what kind of websites are ranking for that keyword. This can help you determine how much competition there is in your niche and how much traffic to expect if you rank for that keyword.
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