Different Approaches to Doing a Backlink Audit

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Different Approaches to Doing a Backlink Audit

Chapters
00:03 Different Approaches to Doing a Backlink Audit
00:17 How to Effectively Conduct a Backlink Audit

A backlink audit is essential to any SEO effort. It can help you understand what’s working and what isn’t. That way, you can make informed decisions about how to improve your site’s performance.

There are several ways to do a backlink audit, and we’ll cover some of the most basic and effective ones in this video.

The first topic we’ll discuss is analyzing who links to you and from where. First, you want to look at where your links are coming from. Are they from authority sites like Forbes or The New York Times? Or are they from more obscure sites? If a lot of your links come from irrelevant sites, this might be hurting your ability to rank well for certain keywords. So, you want to make sure that the sites linking to you are relevant and reputable because this’ll help improve your ranking in search engines.

Next up, a key part of successfully performing a backlink audit is analyzing your anchor text. You can and should examine the anchor text used in your links regularly. This’ll tell you which keywords people are using when linking to your site, and if there aren’t any relevant words in their anchor text, this may be hurting your ability to rank well for those terms as well.

Additionally, you can opt to use an SEO tool like Moz or Ahrefs. These tools will give you a list of all the sites that link to yours, as well as their authority, age, and more.

You can also hire a professional SEO company to do an audit for you. This’ll give you more in-depth information than just using an SEO tool because they’ll be able to see things like anchor text and other metrics that can help inform your strategy moving forward. What’s more, when you hire an SEO company, they can provide valuable insight regarding the overall performance of your website.

Lastly, you’ll also want to look at how many pages on your site are getting links from other sites. This’ll show how much authority your site has when it comes to ranking in a search engine. If people link directly to one page on your site instead of linking all over the place, then Google might decide that page is more important than another page on your site when ranking pages in its search results.

Get a clearer picture of your site’s overall performance!
Visit https://linkdaddy.shop/ today to learn more about backlink audits and how to do them!

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This video can be found on this channel:
https://www.youtube.com/channel/UCa1hedsdZqL7HbCC_KnP_sw

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