Does Google Maps Help with SEO?
00:04 Does Google Maps Help with SEO?
00:58 Be Consistent With Name And Address
01:10 Use A Local Phone Number
01:24 Include Your Tracked And Main Number
01:36 Keep Your Hours Updated
Google Maps is a very powerful tool that can be used for so much more than just directions! If used correctly, Google Maps can help increase your business’ organic rankings on Google search results pages which could lead to more traffic and ultimately more sales for your business. Both Google My Business and Google Maps are free SEO tools provided by Google to help you with local SEO, an essential part of local businesses.
However, the fact that your business is listed on these two platforms is not enough to get you a high ranking or even a spot on the first page of your desired category. The information about your business needs to be accurate and then optimized for search engines so that they can easily recognize it and pick it up as relevant content for their users searching for it online.
Here are some tips for optimizing these Google My Business account sections for higher ranking on Google Maps:
You should be consistent with your business name, street address, city, state, and zip code. This will help keep your business information accurate across the board.
Make sure that you include a local phone number on your Google My Business page so that customers can contact you directly. If you don’t have a local number yet, get one! It’s easy to set up with Google Voice or another service like it.
If possible, include both your tracking number and your main number in case someone wants to call you from their computer rather than from their mobile device like most people do these days!
If your hours change frequently or if they change seasonally due to holidays like Christmas or Valentine’s Day then make sure those changes are reflected in your Google My Business page as well!
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