Effective Ways to Conduct Backlink Analysis
Chapters
00:04 Effective Ways to Conduct Backlink Analysis
00:21 Which Tools to Use for Backlink Analysis
01:06 Tips for Getting Started
So, you’re looking for ways to do a backlink analysis for your website. Great! You’ve come to the right place. There are a lot of different ways to go about this, but we want to share with you some of the most effective methods of doing backlink analysis!
First, let’s talk about using Google Search Console. It’s a free tool that you can access through your Google account and is really easy to use. It’s a great way to track the number of links coming in from different sources, and it also lets you know if there are any errors on your site that need fixing.
The next tool we’d recommend is Majestic SEO. Majestic is a paid service that offers more in-depth information on your backlinks than Google Search Console does. You’ll be able to see which sites are linking back to yours and what other sites link back to theirs. That way, you can see where your content is being shared and get an idea of how popular it is with other people who publish content on the same topic as yours.
Now that you know what tools to use for backlink analysis, here are some general tips to help you get started!
The first thing you’ll want to do is find out what your competitors are doing. Start by going to a search engine like Google and typing in the name of your competitor’s website. Then, click the “images” tab and look at the images that appear on the first page. You can also check out their social media accounts, like Facebook and Twitter, or their company blog or website if they have one.
Once you’ve identified some of their backlinks, try using one of their backlinks as a seed site and start looking for other sites that link back to it. If there are any other sites linking back to those sites, keep following that chain until it stops or gets too long. This can help identify other sites that are relevant and related to yours so that you can reach out for more links!
This is just one way of doing backlink analysis. There are many other ways too! As always, remember to keep an eye on Google’s Webmaster Tools account so that you know when new links are indexed and can make sure they’re pointing toward relevant pages on your site!
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