Analysis of products and services is a great source of content ideas for your next killer blog post.
Examine product features- How does the product/service fit in the market? Carry out competitive analysis to compare the product/service to your competitors. Look for features that you have and competitors don’t to highlight in site content.
Examine costs- Are you under-pricing or overpricing your product/service? Competitive analysis will also be essential to discover this. Again build your content strategy around price benefits.
Examine availability, Is your product/service easy to order online? Use blog content to highlight any benefits in this area. Are you marketing your products/services optimally? If you find gaps here add them to your content strategy.
Examine quality- Is your product/service up to par in relation to your competitors? Is the pricing also comparable to the quality? Again highlight benefits in these areas.
Examine appearance- Is your product/service appealing to prospective customers? Consider using Images and videos to show this off, if you want your blog posts to help you increase the interest in your products and services, Linkdaddy will assist you on effective content strategy that will attract your ideal audience.
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