How to Conduct Keyword Research for YouTube SEO


If you’re not familiar with keyword research, it’s the first step in planning your content strategy. The goal of keyword research is to identify a set of relevant long-tail keywords that your target audience is using to search online. This will help you determine what topics are popular and what people are interested in so you can create videos around those topics that will appeal to them.

00:04 How to Conduct Keyword Research for YouTube SEO
00:28 First of All, Start With a List of Seed Keywords
00:53 Next, Make Use of YouTube’s Search Suggestions Tool
01:11 Keyword Research is a Very Important Part of Any SEO Strategy
01:37 Make Use of MOZ Open Site Explorer
02:00 You Need to Understand the Difference Between Long-Tail Keywords and Short-Tail Keywords

You should always start with a list of seed keywords. These are words or phrases that you already know are relevant to your topic. Then, use tools like Google Keyword Planner or SEMrush to start searching for related terms that are relevant but less obvious than your seed words. For example, if your seed word is “cats,” then some of your related terms might be “house cats” or “Siamese cats.”

Once you’ve identified these terms, try adding them to YouTube’s Search Suggestions tool and see how many people have been searching for them. You can also check Google Trends to see which topics have been trending recently. This can help give you ideas for future videos!

Keyword research is an essential part of any SEO strategy. It helps you figure out what people are looking for, and how to make sure your website is the first one that pops up when they search for it. However, keyword research can be tricky, especially if you’re new to the game. There are lots of different tools out there that claim to offer keyword research, but only a few of them really deliver on the promise.

With that, we recommend using MOZ Open Site Explorer because it has a nifty tool called Keyword Suggestion Tool. This tool allows you to enter a keyword and then see which other related keywords would have been best if used instead. This is particularly useful if you’re trying to figure out what terms people might be searching for when looking for things related to your topic!

Finally, it’s important to note that there are actually two types of keywords: long-tail keywords, which are those with three or more words, and short-tail keywords, which are those with one or two words. Short-tail keywords tend to be more competitive but easier for users since they don’t include as many words.

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