In this video, we’ll discuss what on-page SEO is and how it differs from other types of SEO.
00:06 On Page SEO: What Makes On-Page SEO Different From Other Types of SEO?
00:14 What is On-Page SEO?
00:36 The Difference Between On-Page and Off-Page SEO
01:41 The Two Important Parts of On-Page SEO: Keyword Research & Content Optimization
02:00 What is the Goal of On-Page SEO?
On-page SEO refers to the content you create and publish in your pages. It’s important because it’s one of the few things that you can control directly when it comes to your website. On-page SEO is all about making sure your content is as optimized as possible so that search engines can easily index it and rank it highly.
This is different from off-page SEO, which involves things like link building and social media marketing. Link building is the process or act of getting other sites to link back to yours. On the other hand, social media marketing is the process or strategy of getting people to view your content or site on different social media platforms. All in all, off-page SEO is more about getting people to link back to your site or sharing your content on social media platforms.
Going in depth, on-page SEO is the act of optimizing your website in a way that makes it more likely to be found by search engines. It differs from other types of SEO because it focuses on the content and structure of your site, rather than on off-site factors like link building.
On-page SEO is focused on making sure that the content on your site is optimized for search engines, which means it’s written in a way that can be easily read by a computer program, includes relevant keywords and phrases, and has a clear structure.
On-page SEO can also be broken down into two important parts. The first part is keyword research, while the second important part of on-page SEO is content optimization. However, we’ll talk more about these two parts in the following videos.
The goal of on-page SEO is to make sure that your site is easy for search engines to index. Being easy to index means using HTML tags properly and using keywords in titles, headers, body content, meta descriptions and so on. The better you optimize your site’s content for search engine crawlers, the higher up it will appear in search results.
When done correctly, on-page SEO helps you rank higher in search results and drive more traffic to your website.
Understanding on-page SEO is an important step in the success of any SEO effort!
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