Other Strategies That Work Well With Video SEO
00:04 Other Strategies That Work Well With Video SEO
00:24 Different Strategies That You Can Add to Your Video SEO Efforts
Video SEO is a great strategy for building a robust presence on the internet, but it’s important to remember that video SEO shouldn’t be used alone. There are a number of other SEO strategies that work well with video SEO, and they can all be used together to create a more effective marketing campaign.
The first strategy you should consider when trying to get more traffic from your videos is call-to-action (CTA) copy. CTA copy asks viewers of your video what they want to do next, whether it’s watching another video or making a purchase. You can add CTAs in several places throughout your video: at the beginning, middle, and end of each clip, or at specific times during the clip. For example, if you have an educational product that you want people to buy, you could include a CTA at the end of each video clip so that customers can purchase it directly from your website without leaving YouTube.
Another strategy that works well with video SEO is syncing up with other channels. For example, if someone searches for “how-to videos” on YouTube and finds yours there, they might also find similar videos on Facebook or Twitter that link back to your website so they can learn more about what products or services you offer.
The third strategy is to include transcripts for all of your videos. You can do this by uploading them as subtitles on YouTube or another video platform, or by creating a separate document that has the transcript written out. This helps users who might not be able to hear or see very well to access your content more easily, and if they can’t see it at all, then it’s still there for them!
The fourth strategy you can use that works well with video SEO is making sure that viewers are able to easily find your video on social media platforms like Facebook and Instagram. This can be done by using hashtags related to the topic of your video and tagging people who appear in those videos so that their followers will easily see your video pop up on their feeds.
Lastly, use schema data to add structured data to your videos and encourage viewers to watch them on mobile devices, where they’re likely to be more engaged with their phones than they would be on desktop computers.
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