One way to make sure your site has an optimal SEO rating is by making sure it’s easy to navigate and has a clear focus.
Chapters
00:04 SEO Rating: The Importance of Ease of Navigation
00:32 Make Sure Your Site is Intuitive and Logical
00:52 Keep Navigation Simple
01:10 Use Images Instead of Text
01:26 Make Sure Your Design is Clean and Straightforward
01:41 Use Clear Typography
02:00 Make Sure There aren’t Any Dead Links on Your Site
When designing your website, it’s important to make sure that it’s easy to navigate. One of the most common mistakes businesses make is not allowing visitors to easily find what they’re looking for, or even worse, forcing them to scroll through a lot of content in order to get there.
To avoid these pitfalls, keep these tips in mind:
Make your site intuitive and logical. If you want customers to be able to find what they’re looking for quickly, make sure that your site’s design is intuitive and logical. If a user can’t figure out how your site works just by looking at it, then you’ll end up losing potential clients who might have been interested in what you sell!
Keep the navigation simple. When designing your website, try not to overdo it when adding navigation options such as dropdown menus or tabs on top of tabs. You want users to be able to find what they’re looking for quickly and easily without having too many distracting choices thrown at them at once.
Use images instead of text when possible. Images are great because they provide visual clues as well as written ones, meaning they can help guide users through the process of finding something without having them read through paragraphs of text first.
In addition, make sure your design is clean and straightforward. Don’t overload users with too many colors or images. Instead, focus on the most important elements of your design and let them stand out from the rest.
You should also use clear typography and avoid using too many fonts. If you want to add some variety, try pairing two fonts together, one for headings and one for body text. This will still make it easy for users to read but will also add some visual interest with the contrast between the two fonts.
Finally, make sure there aren’t any dead links on your website! It can be hard to keep track of all the links on a site after it has been live for awhile, but if there are any broken ones, they should be fixed immediately so users don’t get frustrated by trying to click on something that doesn’t work anymore!
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