Social Media Link Building: The Importance of Content Curation
Chapters
00:12 What Content Curation is and Why it’s Important
01:53 Tips for Doing Content Curation
In this video, we’ll discuss content curation and why it’s an important component of social media link building.
First of all, what is content curation? It’s the process of finding, collecting, and organizing content that is relevant to your business or brand. Content curation can be used in many different ways, from creating blog posts to sharing articles on social media. The main goal of content curation is to make sure that you’re sharing only the best and most relevant information with your audience.
Now, why is content curation important for your business or brand? As a marketer, you want to build trust with your customers by providing them with valuable information about your products and services. When you share relevant information from credible sources on social media platforms like Facebook and Twitter, people will notice that you care about what they have to say, which will lead them to engage with your post and ultimately convert into leads or sales opportunities down the road!
Furthermore, content curation has other benefits for your business. By creating and sharing content on social media, you can increase your brand’s visibility and credibility in the eyes of others. Your posts will also be relevant to your target audience, which means that more people will want to read them, as well as share them with their friends!
Content curation can be a huge help when it comes to building links back to your site. The more useful and interesting information you send out through social media channels, the more likely people are going to want to link back to it. You can also use tools like Feedly and Scoop to organize all of those links so they’re easy for others to find on Google or other search engines.
With that, if you want to incorporate content curation into your social media link building strategy, here are a few tips:
Make sure that the content you choose is relevant and topical. The best way to do this is to look at what people are talking about on social media.
Find content that already has an established audience. If you’re going to curate content from another source, make sure it’s from someone with an established following who has an interest in what they’re posting.
Be original! Don’t just repost someone else’s work. Add your own spin to it! This will help you stand out as an authority in your field.
Want to find ways to build relationships with your target audience?
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