The Most Effective Ways to Do Backlink Outreach
00:04 The Most Effective Ways to Do Backlink Outreach
00:20 The Best Ways to Do Backlink Outreach
When you’re doing backlink outreach, you have to be very careful about the way you approach people. You don’t want to come off as a spammer or someone who’s just going to take advantage of them. You need to be respectful, friendly, and professional.
The best way to do backlink outreach is by finding out who your target audience is and then reaching out to them on social media. If you know that someone has a blog that talks about something related to your niche, then make sure they know about it! Don’t just send an email that says “Hey I have this thing” without explaining why they should care or how it’s relevant to them.
Adding to that, when contacting sites, don’t just say, “Hey, link to us!” Instead, explain what value your company can bring them. Why would they want to link back? What will be the benefit for them? Show them how this’ll benefit both parties by adding value for each other rather than just asking for something without giving anything in return first.
Also, before you send out emails or get in touch with other people in your industry, make sure that you research the site you’re reaching out to. If they’ve done a similar article or video as you, check it out and see if there are any style or formatting similarities between yours and theirs that could be improved upon. If so, make those changes before reaching out and sending them an email asking them if they’d like to share your content on their site.
It’s also important not to be afraid of rejection when doing backlink outreach. If someone doesn’t respond or doesn’t want to post on their blog at all, then just move on! There are plenty of other people who will be happy to help if one person doesn’t want anything to do with it!
Lastly, don’t send a cold email. That’s right! Don’t even think about it! Instead, find something in common with the site you want to reach out to and start building a relationship with them. For example, if you have a blog post that mentions the site you want to reach out to and they have a similar post that mentions your business, this is a great way to start building rapport and showing that you understand their audience.
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