An important part or aspect of conducting video SEO is adding and using descriptive tags throughout your video.
00:06 Video SEO: Tips on Using Descriptive Tags in Your Video
01:05 Keep Your Tags Short and Sweet
01:19 Use Common Sense When Thinking of Tags
01:36 Always Be Specific
02:03 Make Sure Your Tags are Accurate and Relevant to the Content of Your Video
You see, if you’re looking to get more views on your videos, you might want to consider adding some descriptive tags. Descriptive tags are a great way to get more views and can also help your video rank higher in search results.
Here’s how it works. Your video is posted on YouTube and other platforms, but viewers may not know what your video is about, or what keywords it will help them find if they search for it. So, by adding descriptive tags to your video, you’re helping people find the information that they need when searching for products or services like yours.
For instance, if you have a cooking channel and want people to find it when they search for “healthy recipes,” then you would add the word “healthy” in one of your tags so when someone searches for healthy recipes online, they’ll see your video come up first!
With that, always keep your tags short and sweet. The more words you use, the less likely it is that people will actually read them all. So, at most, use one or two tags per line.
Next, be sure to use common sense. It’s not always easy to know what words other people are going to use when searching for your video, but you can make an educated guess based on the content of your video. Try using some of those same words in your tags!
Thirdly, always strive to be specific. If you’re using a lot of words to describe the content of your video, don’t be afraid to be very specific in terms of what type of content it contains. For instance, if it’s a music video, you might want to add something like “Music” or “Music Video.” This will help people find your video when they’re looking for something specific, like music by a certain artist or band.
Lastly, make sure that your tags are accurate and relevant to the content of the video. If you use inappropriate words or misspelled ones, it could cause issues with Google’s search algorithm and cause your videos to not show up in search results.
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