Website Search Engine Optimization is the process of improving your website’s search engine ranking by optimizing its content, structure, and links. In other words, it’s the art of getting your site to show up on Google above all the competition. SEO is a long-term strategy that can have a big impact on your business. The goal of SEO is to make people find you when they search for products, services, or information related to your business. If you want to get more traffic from search engines, you need to understand how they work and what they are looking for. This will help you create content that attracts more visitors to your site.
00:04 What is Website SEO?
00:45 Website SEO is Important For Your Business Because it Helps You Reach as Many People as Possible on the Internet
01:33 By Optimizing Your Website, You Can Rank Higher In Search Engine Results Pages
So, why is this so important for your business? Well, first off, you want to be able to reach as many people as possible on the internet, and that means using SEO to get there. More importantly, if someone searches for something and you’re not showing up on the first page or two of the results, then you’ve just missed out on a potential customer! Now, it might sound like it’s such an exaggeration, but it’s not. When someone does a search for something online and they don’t find what they’re looking for on page one or two, chances are, they’re going to click away from that search engine result without even giving your business or website its due consideration. This could be devastating for your business because while they may have never heard of you before, they definitely will now!
Websites can be optimized to rank higher in search engines like Google and Bing, which increases the chances that people will find your site when they search for specific keywords. When people visit your site from a search engine query, you have an opportunity to convert them into customers. How do you do it? You have to make sure that keywords are showing up in your content, on your pages, and in posts. You also want to make sure that there are no duplicate pages on your website. For instance, when one page is called “Shoes,” you have to make sure that no other page is labeled or called “Shoes” as well.
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