One aspect of YouTube SEO that’s almost equally as important as content is the use of keywords and tags in your videos.
00:06 YouTube SEO: How to Correctly Use Keywords in Your Videos
00:50 Be Sure to Use Keywords That are Relevant to the Content of Your Video
01:17 Think About What People are Searching for and Incorporate Those Terms in Your Title
01:37 Make Sure That You Use Your Title as Tags
01:57 Make Sure You Use at Least One Keyword in the Title and the Description Section of Your Video
02:13 Include Keywords Throughout the Body of your Video
Getting your YouTube video discovered is a balancing act. You want to make sure your videos are reaching the right people, but you also want to make sure that you’re using the correct keywords and tags.
When you’re making a video on YouTube, it’s important to think about how you’re going to search for it. If you just throw some keywords in the description box and call it a day, you could be missing out on potential viewers who might have been looking for something else entirely.
So, it’s important for you to keep in mind a few best practices. Here are some of them
First of all, be sure to use keywords that are relevant to your video content. This is an obvious one, but it’s worth mentioning because it’s the most important. If you try to stuff in a bunch of keywords that have nothing to do with your video, it’s going to look really obvious and weird, and not in a good way. Remember, the more relevant your keywords are, the more people will be able to find your video when they search for them.
You should also think about what other people are searching for and use those terms in your title. This is a good alternative, instead of trying to make up something new. People already know what they’re looking for, so if you can give them exactly what they’re looking for, you’ll be much more likely to get their attention!
Another point is that you should make sure that the first few words of your title are also used as tags on YouTube so that people who search on those terms will find your videos there instead of just on Google, Bing, or any other search engine. That way, you’re getting even more exposure than just having them show up when someone searches on Google!
Next, make sure you use at least one keyword in the title of your video and in your video description. You can also use them in tags. However, I’d recommend avoiding overusing them there so it doesn’t look spammy.
Finally, try to include those keywords somewhere within the body of the video itself. This is a great way to make sure they’re embedded into everything about your video.
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