Your video’s description section can play a major role in determining its YouTube SEO score.
00:05 YouTube SEO Score: Describing Your Video Effectively
00:12 What is a Description Section and Why is it Important?
00:37 Don’t Stuff Your Keywords
01:26 Make Sure Your Tags Are Relevant and Unique
01:42 Include the Name of the Video Creator
01:59 Link Back to Other Videos or Webpages
The description section of your YouTube video is the place where you can really get creative and stand out from your competitors. In this video, we’ll be going over some tips on how to write an effective description section for your video in order to help it rank high in YouTube’s search results.
We’re going to be looking at how to use keywords, tags, and links effectively so viewers can find your content easily.
When it comes to keywords, try not to stuff them in there like they’re trying to pick up a date at a bar. Be natural and don’t overuse them! It’s always better to have multiple short sentences with one or two keywords in each sentence than one long paragraph with tons of keywords all over the place. It looks better too! On top of that, be sure to use keywords that people might be searching for when they come across your video. This is especially important if you’re targeting a niche audience. For example, if you’re making videos about how to DIY a specific craft project, use words like “DIY,” “craft,” and “project.” You can also use synonyms for these words or phrases like “how-to” or “tutorial.”
Make sure that all of your tags are relevant and unique. Don’t just copy and paste from another video. Nobody wants to see that! You might want to consider using synonyms for some words so Google can find your video more easily.
Also, be sure to include the name of the creator of the video, which is you in most cases, as well as any keywords related to that person’s business or brand. This will help people find your video when they search for topics related to those creators’ work or interests.
Finally, include links back to other videos on your channel, or videos from other channels that are related to yours in your description section. That way, people can find more information about what you offer if they enjoy what they see in your video. Also, include links back to relevant webpages on your website so viewers can learn more about your business or brand if they’re interested.
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